The Final Copy of Ilon Specht

Plot

The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.

Release Date Jun 10, 2024

Casts

Director Ben Proudfoot,

Genre Documentary

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